The James Altucher Show

Mastering the Magic of Language: Insights on Persuasion and Connection | Jonah Berger

Episode Summary

Today's episode is going to be incredible because we have a very special guest: Jonah Berger, author of "Magic Words: What to Say to Get Your Way." Are you looking for ways to improve your persuasion skills, whether in business or your personal life? Then you won't want to miss this one!

Episode Notes

Today's episode is going to be incredible because we have a very special guest: Jonah Berger, author of "Magic Words: What to Say to Get Your Way" Are you looking for ways to improve your persuasion skills, whether in business or your personal life? Then you won't want to miss this one!

During this episode, James and Jonah will be revealing the seven magic words that are proven to be highly persuasive. Imagine being able to use words like "you," "because," "free," "imagine," "if," "how," and "instantly" to influence and engage the people around you. And what's even more exciting is that Jonah will be sharing how he uses these same words to motivate and engage his children as a parent.

But that's not all - James and Jonah will also dive into the psychology behind language and why certain words are more contagious than others. They'll discuss the role that emotions, social identity, and culture play in shaping our linguistic preferences and habits and share practical tips on how to become better communicators and storytellers.

So, if you want to learn how to master the art of influence and become a better persuader in both your professional and personal life, tune in to this episode now. You won't regret it, because you'll discover how to use magic words to motivate and inspire those around you.

Visit Jonah's Website

Buy Magic Words

Jonah On Twitter

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